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Questão sobre Elementos de Publicidade e Argumentação

Inglês

Originais Teachy

'EF09LI06'

Elementos de Publicidade e Argumentação

Média

(Originais Teachy 2023) - Questão Média de Inglês

Imagine you are analyzing an advertisement for a new brand of sneakers. The advertisement claims that the shoes are made of high-quality materials, and includes images of famous athletes wearing them, as well as a catchy slogan. Which of the following techniques is used in this advertisement to persuade potential buyers?
a.
Celebrity endorsement
b.
Expert testimonials
c.
Presentation of statistical data
d.
Logical fallacies
e.
Appeal to emotions

Gabarito:

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Presente Contínuo

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Analyze the following excerpt from an advertisement and consider the stylistic and persuasive language features used to influence the audience. 'The pinnacle of luxury and innovation. Indulge in the flawless sophistication of our latest model, where every detail has been crafted to redefine excellence. Through a seamless fusion of technology and artistry, this vehicle epitomizes elegance in motion. Experience the future of driving, tailored to exceed the expectations of the most discerning drivers.' Thinking critically about the language choices and the underlying rhetorical strategies in the advertisement, answer the following questions: 1. How does the advertisement use language and rhetorical techniques to create an image of the product as sophisticated and advanced? 2. Discuss how the advertisement employs the concept of 'ethos, logos, and pathos' to appeal to the target audience and the potential impact of these appeals on consumer behavior.

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During a group discussion in English class, one of your classmates didn't understand a point you made about your favorite movie. To help your classmate understand your opinion and resolve the misunderstanding, which of the following strategies could you use?

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